Welcome to choiceMaster

Your Intelligent Shopping Assistant!

choiceMaster GIF New

The new online and in-store shopping assistant that gives your customers a more engaging and personalised experience.

Being a choiceMaster partner means your customers will be empowered to make the right choices for themselves.

Transforming "option shock"

into informed choices!

Navigating a sea of endless options can be overwhelming for customers, leading them to feel unable to make confident decisions. choiceMaster is here to transform this experience, empowering customers to turn “option shock” into well-informed choices.

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How choiceMaster works

choiceMaster will help your customers choose a product by asking them to rate the importance of specific criteria relating to that product. choiceMaster then uses this information to find the best result.

choiceMaster goes beyond simplifying the options; it equips customers with the knowledge and insights needed to make informed decisions. The platform provides comprehensive product information, detailed comparisons, and unbiased reviews, ensuring customers have a complete understanding of each option’s features, benefits, and drawbacks.

choiceMaster also encourages exploration and discovery. The platform introduces customers to alternative options they may not have considered, broadening their horizons, and enabling them to make more comprehensive comparisons. Through this process, choiceMaster guides customers towards discovering new products that perfectly match their preferences.

Evidence-Based Choices

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choiceMaster passionately believes in evidence-based choices. We strive to equip customers with the necessary information to enhance their decision-making confidence that a choice represents the ‘best’ available.

choiceMaster reduces the risk of abandoned shopping carts by ensuring that customers have all the pertinent information needed to make informed purchase decisions.

Harmonising the Relationship Between Retailers and Consumers

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By integrating choiceMaster, you can provide customers with personalised recommendations, reliable insights, and thoughtful guidance. choiceMaster ensures shoppers remain engaged with your brand, offering a seamless and compelling online experience that promotes engagement, exploration, and confident purchasing decisions.

With choiceMaster, you’ll provide an enhanced shopping journey that encourages loyalty and repeat business. By upgrading your customers’ experience and leveraging choiceMaster’s capabilities, you can achieve increased sales, higher conversion rates, and greater overall satisfaction.

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